The Approach
Taking Action
I believe it is important to establish clear expectations for how you will be represented. There’s no room for vague and/or empty promises when it comes to such an important sale. While others simply put up a sign and rely on hopes & prayers, I am taking decisive action toward ensuring your property gets SOLD. Explore these categories for a complete breakdown of my system:
A comprehensive analysis of the property is undertaken to evaluate how it will sit in relation to the active market. An educated estimate of your property’s current value is based on experience, local knowledge, external market factors and recent comparable sales in the area.
From this analysis, a recommendation for listing (asking) price is presented, along with a forecast of anticipated activity and offers.
The property is professionally photographed in high-definition, including digital perspective & colour correction for maximum impact.
A walkthrough video tour of the property is produced and professionally edited with a soundtrack and titles.
Where possible, aerial (drone) photos & videos of the property are taken.
A custom website is created for the property.
Multiple descriptions for the property are created, for use under different circumstances depending on the advertising medium.
Marketing materials are put through unbiased client and peer reviews to ensure optimal impact.
With the owner’s permission, a “For Sale” sign is placed on the property. Directional signs from adjoining streets are used where appropriate/possible.
A customized social media marketing campaign is launched to promote the property to local buyers, utilizing appropriate items in the promotional toolbox; most notably the video tour.
Specific buyer clients who may be interested in the property are contacted and notified of the listing.
Specific agents in the area who have expressed interest in finding a property like yours are notified.
The property is promoted on all key MLS®-based websites including Realtor.ca, REMAX.ca, REMAXBanner.com, Viewpoint, and dozens of others.
A full-colour feature sheet is printed and posted in our office for walk-in customers to see.
A full-colour feature sheet is distributed to key locations such as banks and other professional offices.
I regularly attend industry events where prospective buyers, other agents and influencers mingle to talk shop; specific listings are mentioned where appropriate.
Other specific actions can be explored for luxury properties through The RE/MAX Collection; please inquire for details.
A customized internet marketing campaign is launched to promote the property to international buyers.
Specific international buyer clients & influencers who have expressed interest in area are notified of new listings periodically.
The property is promoted all key MLS®-based websites with international reach including Realtor.ca, REMAX.ca, REMAX.com, REMAXBanner.com, Viewpoint, and many others.
The listing is automatically translated to dozens of different languages for ease of viewing on MLS®-based websites.
On high-end properties (and/or those with unique qualities desirable to this market), the listing is manually translated to Mandarin and promoted by a Chinese-based firm who specializes in reaching buyers in mainland China who are interested in the North American market.
I maintain contacts with buyers, agents and influencers across the globe and have been successful in selling properties to buyers originating from many countries including Germany, Austria, England, Italy, Mexico, China, Australia, and the USA.
Though ongoing social media & internet marketing campaigns, RE/MAX Banner Real Estate proudly promotes the benefits of relocating to Nova Scotia’s Annapolis Valley.
Other specific actions can be explored for luxury properties through The RE/MAX Collection; please inquire for details.
Online marketing efforts are continually monitored to ensure optimal performance. Adjustments are made where necessary to maximize return on investment.
The listing price and overall presentation is evaluated periodically to decipher why the property hasn’t sold. Recommendations to improve chances of selling are offered.
Clients are provided with regular updates on the status of the market as a whole.
Latest Video Tours
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2151 Highway 1, Auburn, Nova Scotia
MLS® # 202207244. Asking $475,000. Immaculate century home in the heart of Nova Scotia's fast-growing Annapolis Valley. Proudly maintained & upgraded to a modern standard in recent years. Occupied and cared for by the same owners for over 50 years, and known to all in the community as one of the finest properties around. 1.68 acres of professionally landscaped & irrigated grounds, including a garden house, pergola, and screened gazebo. Large detached garage/barn. Great layout with tons of original character still intact! Spacious rooms with lots of natural light. Everyone falls in love with the focal point of this home: a large sunroom with vaulted ceilings, french doors, and huge windows overlooking the gardens. Large well-appointed kitchen with high-end finishes and tons of cabinet space. Recently renovated main floor bath. Systems are all modern: three heat pumps, propane-fired forced air furnace, recent roof/windows/doors, recent Generac generator (included). Nothing has been left to chance; this property is move-in ready! A very special property offered at a competitive price. Please note: this sale includes two lots; one could be sold off or further developed without hassle. -
11704 Highway 1, Brickton, Nova Scotia
MLS® # 202206245. Asking $649,900. Exceptional hobby farm with acreage; picture-perfect setting! Have you ever dreamed of living down a charming tree-lined drive?Mature maples flank the approach to this completely renovated century home, set well back from the road for ultimate privacy. 28acres of prime hayfield; perfect for many uses. Flexible zoning allows for commercial development. Approximately 3,000' frontage on the Annapolis River! Great outbuildings: 44x24 wired barn with hayloft & water. 2-storey garage /w carport/tractor storage. Excellent open concept layout on main floor, bright & spacious rooms. Baker's kitchen features solid birch/hickory cabinetry and a wood cookstove. Sun porch on North side, decks East & West. Main floor office could also serve as a bedroom. Attached insulated/heated workshop could be converted to more garage space or living space. Partial list of recent improvements: siding, windows, doors, electrical wiring+panel, plumbing, pressure tank, hot water heater, oil tank, fully insulated, new roofs on all buildings except barn.Large renovated bedrooms upstairs including a deluxe primary with walk-in closet and new bathroom. Other two bedrooms upstairs feature walk-in closets. Stairs to 3rd floor with lots of room for more developable space (pre-wired)! Acreage is rock-free. 8 acres cleared by the barn, additional 20 cleared bordering on river. Aprox 300 round bales produced annually; potential for more. Direct access to Cross-Canada trail system & Annapolis River for boating & fishing. A nature lover's dream come true. Great place to raise a family in the Heart of the very popular Annapolis Valley, with the best climate in the Maritimes! -
699 Riverview Road, Bear River, Nova Scotia
MLS® # 202206266. Asking $399,000. Location, Location, Location! This fully renovated 5 bed, 2 bath family home sits on a breathtaking lot, just moments to the amenities of Digby & Annapolis Royal, near the heart of Bear River, famous for its beautiful views and rich artistic heritage. Nature-lovers will love the private, immaculately landscaped backyard featuring 18 raised planters, tons of specialty trees (peonie, flowering cherry, magnolia, dogwood, wisteria, and more), two greenhouses, and many mature shade trees. You'll love sitting at the edge of the yard, overlooking the wildlife on Bear River. Truly a labour of love, this property has seen countless improvements inside and out over the past 5-6 years, including but not limited to: siding, roof, doors, windows, kitchen, bathrooms, flooring, outdoor lighting, indoor plumbing & lighting fixtures... the list goes on, but this offering is 100% move-in ready! A large detached workshop/garage, above-ground pool (2021), patio and fire pit round out the offering. This would be the perfect place to raise a family, or settle in for retirement! Many items negotiable including pool table, tractor, wood chipper, splitter, generator, and more. Super-private with great views and neighbours in all directions. High-speed internet at this location! This is one you have to see in person to truly appreciate; too many features to print. Book your showing today, before it's gone! Quick possession possible. -
27 Pond Drive, Nictaux, Nova Scotia
MLS® # 202205055. This area is the best-kept secret in the central Annapolis Valley! New England saltbox circa 1974, sitting on on private park-like 0.56 acre lot overlooking tranquil ponds. Great privacy yet only moments to amenities. Beautiful inside & out; lot features low maintenance landscaping, mature trees, perennial gardens with 2 tier deck/patio, sheds and a detached double garage with breezeway. Direct access to hiking & biking trails via Trans Canada trail system; just a 2 min stroll and you're at the Annapolis River, famous for canoeing and fishing. Updated kitchen with granite counters & island. Hardwood flooring throughout. Den features rustic trim and a high efficiency wood stove insert. Living room features a 2nd wood fireplace (not actively used) & lots of built-in shelving & storage. Efficient heating & cooling on both levels (heatpump). Four spacious bedrooms upstairs, including a deluxe oversize primary with his & her closets, built-ins & ensuite bath. Full-height partially finished basement could easily be finished to up the square footage. Short walk to the many amenities of Middleton and only 12 mins to CFB Greenwood. This is a MUST-SEE property - nothing else like it - and priced aggressively! 3D TOUR: https://my.matterport.com/show/?m=NCXX54Hj2kK -
Lot 6, Sarty Road, Branch Lahave (Wentzells Lake), Nova Scotia
MLS® # 202204546. Asking $150,000. Build your dream home or seasonal getaway on pristine Wentzell Lake, only 15 minutes to the amenities of Bridgewater and the world-famous South Shore. Driveway, septic and well already in place - ready to develop immediately. Very private setting with a gentle slope to the sandy shoreline. This rare find won't last - book a viewing today! -
383 Main Street, Middleton, Nova Scotia
MLS® # 202201715. Fully updated century home in the heart of Middleton, one of the Annapolis Valley's most desirable and picturesque communities. One of the town's finest homes, in a great location, this property has seen countless upgrades over the past 4 years and is now 100% move-in ready. Kitchen & bath renos, flooring, roof (2017), all windows (2017), wiring upgrades, trim, cosmetics & fresh paint everywhere. Foundation & basement in excellent condition. Refinished hardwood upstairs and down - a true indicator of excellent craftsmanship! Oversize rooms with high ceilings, bay windows and beautiful woodwork. Big sunroom, foyer and upstairs landing are unique focal points. Attached double car garage, wired. Large corner lot with paved circular drive, mature shade trees. Municipal water & sewer. Just a stone's throw to all amenities including schools, shopping, restaurants, hospital; under 15 min to CFB Greenwood. PRICED TO MOVE! Possession mid-July 2022.
By The Numbers
The statistics say it all. I lead the industry in most key metrics including average sale price, days on market, list-to-sale price ratio, and number of ends sold*.
* Source: Nova Scotia Association of REALTORS®. MLS® data for Jan 1, 2021 – Dec 31, 2021.
About Me
I’m a veteran of the Annapolis Valley real estate market. I’m the President and co-owner of RE/MAX Banner Real Estate, one of the region’s most successful brokerages, and I continually place as one of the top producing agents in the maritime provinces. I singlehandedly completed 176 successful transaction ends in 2021, moving over $44 million in Annapolis Valley real assets*.
In 2021 I was recipient of the prestigious RE/MAX Diamond Club award and was among the top 3 individual RE/MAX agents in Atlantic Canada.
I was trusted with listing 121 properties for sale in 2021*, and have always enjoyed many repeat clients. I hold a Managing Associate Broker license, a Bachelor of Business Administration Degree, and I’m a certified Seniors Real Estate Specialist (SRES®).
Despite my level of production, I am never too busy for new clients. I have an amazing support staff and cutting-edge systems that allow me to focus on what’s most important: your sale.
Choose your Realtor wisely! This is the most important sale of your life.
I take pride in my profession, and that means taking great care to ensure every transaction goes smoothly and according to plan. My client’s interests always come first, and I use every resource at my disposal to ensure positive outcomes. Selling a home with me at your side will be straight-forward and rewarding, with no unwanted surprises. I am always professional, always honest, and always thinking two steps ahead.
Having been raised in Middleton, Heart of the Annapolis Valley, I understand why so many choose to call this place “home.” We live in one of the most beautiful hidden treasures that Canada has to offer, and I treat my clients with the same respect I have for the area. After all we are (or might soon be!) neighbours!
Colin Crowell
BBA, REALTOR®, SRES®
President / Managing Associate Broker
RE/MAX Banner Real Estate
* Source: Nova Scotia Association of REALTORS®. MLS® data for Jan 1, 2021 – Dec 31, 2021.
The Brand
RE/MAX was founded on the belief that by providing the best training, administrative and marketing support possible to independent business owners, they would be free to focus on what they do best – sell real estate and operate dynamic brokerages.
For over 20 years RE/MAX has been the number one real estate organization in Canada, and continually has the number one market share in virtually every region. RE/MAX has always believed in staying on the forward edge of the real estate industry, adopting and adapting the latest technology and creating innovative marketing and productivity programs.
Woven into the fabric of RE/MAX is a deep commitment to community. Over the past 20 years, RE/MAX Banner Real Estate and its agents have contributed in excess of $150,000 to the Canadian Breast Cancer Foundation and the Children’s Miracle Network (IWK).