The Approach
Taking Action
I believe it is important to establish clear expectations for how you will be represented. There’s no room for vague and/or empty promises when it comes to such an important sale. While others simply put up a sign and rely on hopes & prayers, I am taking decisive action toward ensuring your property gets SOLD. Explore these categories for a complete breakdown of my system:
A comprehensive analysis of the property is undertaken to evaluate how it will sit in relation to the active market. An educated estimate of your property’s current value is based on experience, local knowledge, external market factors and recent comparable sales in the area.
From this analysis, a recommendation for listing (asking) price is presented, along with a forecast of anticipated activity and offers.
The property is professionally photographed in high-definition, including digital perspective & colour correction for maximum impact.
A walkthrough video tour of the property is produced and professionally edited with a soundtrack and titles.
Where possible, aerial (drone) photos & videos of the property are taken.
A custom website is created for the property.
Multiple descriptions for the property are created, for use under different circumstances depending on the advertising medium.
Marketing materials are put through unbiased client and peer reviews to ensure optimal impact.
With the owner’s permission, a “For Sale” sign is placed on the property. Directional signs from adjoining streets are used where appropriate/possible.
A customized social media marketing campaign is launched to promote the property to local buyers, utilizing appropriate items in the promotional toolbox; most notably the video tour.
Specific buyer clients who may be interested in the property are contacted and notified of the listing.
Specific agents in the area who have expressed interest in finding a property like yours are notified.
The property is promoted on all key MLS®-based websites including Realtor.ca, REMAX.ca, REMAXBanner.com, Viewpoint, and dozens of others.
A full-colour feature sheet is printed and posted in our office for walk-in customers to see.
A full-colour feature sheet is distributed to key locations such as banks and other professional offices.
I regularly attend industry events where prospective buyers, other agents and influencers mingle to talk shop; specific listings are mentioned where appropriate.
Other specific actions can be explored for luxury properties through The RE/MAX Collection; please inquire for details.
A customized internet marketing campaign is launched to promote the property to international buyers.
Specific international buyer clients & influencers who have expressed interest in area are notified of new listings periodically.
The property is promoted all key MLS®-based websites with international reach including Realtor.ca, REMAX.ca, REMAX.com, REMAXBanner.com, Viewpoint, and many others.
The listing is automatically translated to dozens of different languages for ease of viewing on MLS®-based websites.
On high-end properties (and/or those with unique qualities desirable to this market), the listing is manually translated to Mandarin and promoted by a Chinese-based firm who specializes in reaching buyers in mainland China who are interested in the North American market.
I maintain contacts with buyers, agents and influencers across the globe and have been successful in selling properties to buyers originating from many countries including Germany, Austria, England, Italy, Mexico, China, Australia, and the USA.
Though ongoing social media & internet marketing campaigns, RE/MAX Banner Real Estate proudly promotes the benefits of relocating to Nova Scotia’s Annapolis Valley.
Other specific actions can be explored for luxury properties through The RE/MAX Collection; please inquire for details.
Online marketing efforts are continually monitored to ensure optimal performance. Adjustments are made where necessary to maximize return on investment.
The listing price and overall presentation is evaluated periodically to decipher why the property hasn’t sold. Recommendations to improve chances of selling are offered.
Clients are provided with regular updates on the status of the market as a whole.
Latest Video Tours
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76 Delaps Cove Road, Delaps Cove, Nova Scotia
Incredible oceanfront property; over 400' of bold frontage on the world famous Bay of Fundy. Down a private drive and perfectly landscaped, flanked by mature trees on all sides for perfect privacy. Home constructed in 2012 to high standards, perfect as a seasonal getaway or year-round living. The bottom floor, currently a double garage, could easily be finished into more living space (already drywalled/heated/plumbed). 400 amp underground electrical entrance allows for construction of a 2nd dwelling if desired. Septic/well 2007. Older camp trailer will remain; negligible value. Many chattels available including tractors, tools. Slab in place ready for bunkhouse construction. 16x12 shed for additional storage. Large sun deck with hot tub (included). Direct access to paved/maintained road. Properties like this are rare! If you've been looking for a great investment for a vacation home, or spot to build your dream home while living in comfort, this could be it! MLS® # 202014340 -
5413 Granville Road, Granville Ferry, Nova Scotia
Exceptional Second-Empire Victorian in the historic community of Granville Ferry, nestled in the Annapolis Valley, one of the fastest-growing regions on Canada’s east coast. Enjoy peaceful living on this oversize yet manageable lot, only moments away from historic Annapolis Royal and its excellent amenities. No detail has been overlooked in the immaculate restoration and preservation of this unique estate. Constructed to the highest standards in 1885 for a prominent local doctor and lovingly maintained since, attention to detail is evident from every angle. Heritage details include classic crown moulding and grand staircase. Perfectly positioned for views of the Annapolis Basin and North Mountain, flanked by mature trees, shrubs and gorgeous perennial gardens. Inside is just as breathtaking: bright rooms with tall ceilings, hardwood, marble and ceramic flooring and modern systems for year-round comfort and safety. The flexible layout makes this home the perfect place to raise a family, run a business or enjoy early retirement. Custom cherry kitchen and three full baths, all fully renovated according to code and appointed with the finest materials and craftsmanship. Too many features and upgrades to print; call today to discuss this unique property and book your personal viewing. MATTERPORT 3D TOUR ALSO AVAILABLE! MLS® # 202014240. Asking $549,000. -
2825 Granville Road, Karsdale, Nova Scotia
Get away from it all! Peaceful and private, this well-built century home has been meticulously upgraded in recent years, with all important character still intact. Set back from the road on a nicely landscaped 5 acre lot (surveyed), featuring mature trees, berry bushes, woods trails, and even a greenhouse. The home is move-in ready with many recent upgrades, a partial list: roof (2018), septic (2012), furnace (2012), oil tank (2012), 200amp breaker electric (2012), cellar door replaced (2018), recent kitchen & bath renovations; the list goes on. No carpet! Just add your cosmetic touches and enjoy maintenance-free living for years to come. Many chattels (furnishings, appliances, etc) negotiable. Special properties like this don't last - priced right to sell! MLS® # 202013597. -
13995 Highway 1, Wilmot, Nova Scotia
Gorgeous 50.22 acre hobby farm in central Annapolis Valley. Unlimited potential here! Beautifully landscaped, mature trees, herb & veggie gardens, fruit trees & berry bushes, dog/goat run, and an enormous 50x42 multi-purpose building, wired and partially heated, suitable for storage, studio space, workshop, etc. Century home has great bones and has undergone many recent updates. Roof (2010), HW heater (2012), some recent windows, wood/oil combo furnace (2018), oil tank (2018), PEX/ABS plumbing, 100A breaker panel. Great foundation. Trails on property lead back to an old camp. Brook meanders through front parcel. Secondary mini home (12x40+13x34) would make for a great rental or inlaw accommodations. High-speed internet. Surrounded by other farms in a picturesque setting, yet under 5min to all amenities (hospital, schools, shopping, restaurants, etc). Great value offered here; won't last! MLS® # 202008717, Asking $349,000. -
69 Village Road, Wilmot, Nova Scotia
Completed renovated inside and out in 2020! This 3 bed, 2.5 bath family home shows like NEW! In a great subdivision just moments to Kingston/CFB Greenwood. You name it, it was done this year: windows, siding, roof, flooring, lighting, kitchen, baths, electrical, heat pump, landscaping; the list goes on and on. Low-maintenance lot with mature trees & shrubs. Proudly maintained properties on all sides. Paved drive, 1.5 attached garage with new drive-through doors. Even the garden shed was renovated! Tons of storage. Large, bright rooms with modern fixtures & finishes. No expense was spared on high-end finishes throughout: custom maple cabinets, corian/quartz/granite counters, cork flooring in the insulated sunroom, floating stairs with glass rails, nice faucets & light fixtures. Compared against new homes on market, this is a bargain. MLS® # 202009801. -
22 Park Street, Middleton, Nova Scotia
Immaculate & fully renovated three bedroom home on one of Middleton's best streets. Nothing has been overlooked; this truly is a well-designed & charming home. Recent improvements include roof (2011&2014), all windows & doors (2007+/-), fireplace insert (2009), insulation (2000), much new hardwood flooring, electrical (2000), bathroom (2014), front deck (2014); the list goes on and on. Just move in and enjoy. The yard is beautifully landscaped with easy to maintain perennial gardens. The back yard is partially fenced and very private - you'll feel like you're in the country. On a low-traffic road and only steps to all amenities (schools, shopping, hospital, recreation, etc). Middleton is a great community; for those looking for a departure from the ordinary, this property could be the ticket. View today to see what "pride of ownership" really means! MLS® # 201922959.
By The Numbers
The statistics say it all. I lead the industry in most key metrics including average sale price, list to sale price ratio, and market share.*
* Source: Nova Scotia Association of REALTORS®. MLS® data for Jan 1, 2019 – Dec 31, 2019.
About Me
I’m a veteran of the Annapolis Valley real estate market. I’m the President and co-owner of RE/MAX Banner Real Estate, one of the region’s most successful brokerages, and I continually place as one of the top producing agents in the maritime provinces. I singlehandedly completed 113 successful transaction ends in 2019, moving over $19 million in Annapolis Valley real assets*.
In 2019 I was recipient of the RE/MAX Chairman’s Club award and was among the top 5 individual RE/MAX agents in Atlantic Canada.
I was trusted with listing 107 properties for sale in 2019*, and have always enjoyed many repeat clients. I hold a Managing Associate Broker license, a Bachelor of Business Administration Degree, and I’m a certified Seniors Real Estate Specialist (SRES®).
Despite my level of production, I am never too busy for new clients. I have an amazing support staff and cutting-edge systems that allow me to focus on what’s most important: your sale.
Choose your Realtor wisely! This is the most important sale of your life.
I take pride in my profession, and that means taking great care to ensure every transaction goes smoothly and according to plan. My client’s interests always come first, and I use every resource at my disposal to ensure positive outcomes. Selling a home with me at your side will be straight-forward and rewarding, with no unwanted surprises. I am always professional, always honest, and always thinking two steps ahead.
Having been raised in Middleton, Heart of the Annapolis Valley, I understand why so many choose to call this place “home.” We live in one of the most beautiful hidden treasures that Canada has to offer, and I treat my clients with the same respect I have for the area. After all we are (or might soon be!) neighbours!
Colin Crowell
BBA, REALTOR®, SRES®
President / Managing Associate Broker
RE/MAX Banner Real Estate
* Source: Nova Scotia Association of REALTORS®. MLS® data for Jan 1, 2019 – Dec 31, 2019.
The Brand
RE/MAX was founded on the belief that by providing the best training, administrative and marketing support possible to independent business owners, they would be free to focus on what they do best – sell real estate and operate dynamic brokerages.
For over 20 years RE/MAX has been the number one real estate organization in Canada, and continually has the number one market share in virtually every region. RE/MAX has always believed in staying on the forward edge of the real estate industry, adopting and adapting the latest technology and creating innovative marketing and productivity programs.
Woven into the fabric of RE/MAX is a deep commitment to community. Over the past 20 years, RE/MAX Banner Real Estate and its agents have contributed in excess of $150,000 to the Canadian Breast Cancer Foundation and the Children’s Miracle Network (IWK).